Shoppers will no longer be able to trial new products in exchange for money off vouchers from 31 March
The scheme, which offers Clubcard members the chance to redeem freebies and rewards in return for reviews of its products, is to close on 31 March, the food chain has revealed.
At present, Tesco runs the secret society for as many 20,000 subscribers. However, it says it's closing the scheme to promote a more "national in-store sampling programme" which could benefit all customers.
What is the Orchard Loyalty Club?
They would then be incentivised through vouchers to spend in store.
The scheme was open to customers and Tesco staff, as long as they were Clubcard members.
Tesco then used the data to improve its products and in-store experience.
Are you a member of Tesco's Orchard Club?
A Tesco spokesperson told The Mirror: "We know the quality of our food is really important to customers, so we want to provide them with more opportunities to taste it and get their feedback in person.
"That’s why we’ve taken the decision to close The Orchard at Tesco on the 31 March 2017 in favour of expanding and improving our national in-store sampling programme.
"We’ll also continue to reward our customers loyalty through Tesco Clubcard - and there’s lots more exciting activity planned for later this year”
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More ways to cut costs at Tesco
If you're a Tesco regular, the supermarket offers a brand match guarantee that pays you at the checkout if any of your groceries are retailing for cheaper elsewhere.There's also cashback websites and voucher codes that can be added to your grocery shop, whether in store or online to help cut your costs further.
1. Tesco Direct voucher codes
A quick and easy way to get quick savings is by looking for valid voucher code deals online.The first place to start your search should be on Tesco's money-saving voucher page .
If you can't find any suitable vouchers try searching deal sites like Voucherbox , Vouchercodes.co.uk or Hotukdeals .
2. £10 off when you spend £25 online
It's simple to redeem, all you have to do is sign up for a Quidco account online here (it's free to join) , click through to Tesco, and start your order.
A total of £10 will then be refunded to your Quidco account within two weeks. You can then transfer the funds to your bank account.
3. Find more Tesco freebies
Often, it'll offer coupons to try out new products for free and all you have to do is download the app or visit CheckoutSmart online to get started (it's free to register with).
Once you're registered, select the cashback offers you’re interested in, pop the products in your basket in store, and upload a photo of your receipt to the website to receive your money back.
To see full details of these, and all of the offers, visit CheckoutSmart online.
4. Baby bargains: Save 1/3
There's hundreds of pounds off nursery furniture, prams, bedding, clothing and even maternity wear - with prices from £7.99.
5. Get free delivery for 1 month
The Anytime Delivery Saver free trial offers shoppers the chance to test out the service, with unlimited complimentary deliveries for 30-days, including on Tesco direct, F&F clothing and Wine by the case orders.
When the free trial ends you will automatically move onto a plan of your choice - from £3.50 a month - or you can cancel your subscription. Find out more on Tesco's delivery saver .
6. Free Tesco eye test
To find your local branch, enter your postcode and filter to show 'opticians' on the Tesco store locater page.
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